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American Heart Month Double Dares Women to Beat Health Foes
RealAge targets smoking to reduce heart disease and stroke risk
San Diego, CA, February 16, 2008 -- Women of the United States, we double dare you! Stub out those nasty cigarettes for good, and dramatically reduce your risk of cardiovascular disease.
Who's laying down the gauntlet? With its Go Red for Women movement, the American Heart Association has challenged women across the country to reduce their risk of heart disease by knowing their numbers and taking action to reduce their risks. RealAge.com, the nation's leading healthy-lifestyle Web site, has upped the ante by working with the American Heart Association and challenging women to kick butts, thus substantially reducing their risk for heart disease. RealAge kicked off this challenge in February, American Heart Month, and they will remain as a resource for women throughout the year.
Dr. Michael Roizen, RealAge's cofounder and author of YOU: Staying Young, among other best selling YOU books, is leading this health charge. Women are often painfully unaware that heart disease is their gender’s number one killer, and that nicotine addiction is a major contributor. Smoking causes approximately 440,000 premature deaths each year in the United States -- 35% of which are from heart disease.
RealAge’s new Stop Smoking Center provides smokers with the latest research and most effective strategies for kicking butts. Much of the advice is based on Dr. Roizen's decades of experience with Cleveland Clinic patients who kicked the habit. Since no two smokers are alike, the Stop Smoking Center offers would-be quitters strategies tailored to an individual's smoking triggers and level of dependence.
For more information about RealAge's new Stop Smoking program or the Go Red Heart CheckUp, visit www.RealAge.com or contact Meredith Wade, RealAge PR, at 858-200-7497.
About RealAge.com
RealAge.com is a healthy-lifestyle Web site that inspires its members to "Live Life to the Youngest" and to pursue their health and wellness goals by making their RealAge younger. The site offers the patented RealAge Test, the most widely used method for measuring overall health, and is the official online home of the YOU Docs, Michael Roizen, MD, and Mehmet Oz, MD, and their best-selling RealAge and YOU books. Over 20 million people have measured their RealAge by taking the RealAge Test and have received a personalized plan to make their RealAge younger. This leading healthy-lifestyle Web site also features more than 65 additional health-risk assessments, as well as health tips and information, all backed by current, valid science. RealAge.com is a wholly owned subsidiary of Hearst Magazines, a division of the Hearst Corporation.
About Go Red for Women
Since 2004, Go Red for Women has captured the energy, passion, and intelligence of women to work collectively to wipe out heart disease -- the number one killer of women. We want millions of women across America to take heart disease personally. Using the platform "Love Your Heart," Go Red for Women engages women and the men who love them to embrace the cause. Healthcare providers, celebrities, and politicians also elevate the cause and spread the word about women and heart disease. For more information about Go Red for Women, please call 1-888-MY-HEART (1-888-694-3278) or visit GoRedforWomen.org. The movement is nationally sponsored by Macy’s and Merck & Co., Inc.
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