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Oprah Show Expert and RealAge Cofounder Headlines ePharma Talk

Michael Roizen, MD, and Philadelphia panel to reveal secrets behind healthy changes

San Diego, CA, February 9, 2009 -- New York Times best-selling author and RealAge cofounder Michael Roizen, MD, will share the secrets to motivating healthy behavior and patient success when he addresses the 8th annual ePharma Summit in Philadelphia on February 10, 2009. Sharing the stage with a patient of his who quit smoking, lost 35 pounds, and transformed her life, Dr. Roizen will relay insights he's gained both in his daily medical practice and from his exposure to millions of health seekers on RealAge.com.

"Once you know about the wondrous processes that take place underneath your flesh, you'll be better motivated to make changes that improve these systems," says Dr. Roizen, chief wellness officer at the Cleveland Clinic. Dr. Roizen drew on thousands of medical studies to develop the patented RealAge Test, which assesses a visitor’s biological age as opposed to their chronological age. Take the test here: http://www.realage.com/reg/regvar/st1.aspx?mod=LONGFORM

With four New York Times best-selling books to his credit, Dr. Roizen has appeared frequently on The Oprah Winfrey Show. His patient Laura Plummer has also become a regular on the show and will reveal to pharmaceutical marketers in Philadelphia how she made and sustained several dramatic health changes.

For the full ePharma Summit agenda, click: http://www.iirusa.com/epharmasummit/day-one.xml

For more about RealAge's educational approach to motivating healthy behaviors, visit www.RealAge.com, or contact Meredith Wade, RealAge PR, at 858-200-7497.

About RealAge.com
RealAge.com is a healthy-lifestyle Web site that inspires its members to "Live Life to the Youngest" and to pursue their health and wellness goals by making their RealAge younger. The site offers the patented RealAge Test, the most widely used method for measuring overall health, and is the official online home of the YOU Docs, Michael Roizen, MD, and Mehmet Oz, MD, and their best-selling RealAge and YOU books. Over 20 million people have measured their RealAge by taking the RealAge Test and have received a personalized plan to make their RealAge younger. This leading healthy-lifestyle Web site also features more than 65 additional health-risk assessments, as well as health tips and information, all backed by current, valid science. RealAge.com is a wholly owned subsidiary of Hearst Magazines, a division of the Hearst Corporation.

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